Jul 7 2007

Three Steps to Keeping your RSS Feed Readers

Once a reader subscribes to your blog, it is your job as the blogger and author to keep them interested and engaged in your content. They obviously subscribed for a reason, so you have to keep them coming back. There are a few ways to do that.

Daily Content

Offering daily content is definitely the best thing to do, to keep a RSS feed reader. Once you publish an article that information is sent to them via email, feed reader, blog lines, whatever they subscribed with. The more you publish the more they will come back to your feed. Trying to average a post a day is very good practice. If you can’t do that participate in meme’s or perhaps Blog Roundups where you link to other blogs.

Offer a Full RSS Feed

I usually unsubscribe to a blog only offering a partial RSS Feed. I subscribe to blogs via RSS feed for the ease of it, not to visit a blog after reading half of an article. Blog about your Blog offers a full rss feed.

If you want me to visit your blog, offer a Full RSS feed, and an engaging article. Or simply, offer incentive.

Incentive?

In previous articles I have stressed how important it is for a blog to have incentive. Incentive for a reader to continue visiting your blog. There are millions of blogs on the internet, why is yours better?

Offering incentive to your readers is pretty easy once you figure out what it is you want to give. Whether it’s free links, prizes, money, advertising or participation on their blog, you can really start building more readers.

For example our comment friday gets 10-25 comments per friday generally. The incentive for commenting? A free link. I chose one comment and link to that persons blog. They get put on our blogroll for a week and get mentioned in an article. By offering incentive, we get several bloggers who come back each and every friday, sometimes before the article is even published!

If you follow those three steps not only will you continue to keep your RSS feed readers, you will continue to build your readership base.

While setting up your blog site, paying proper attention to the general website design is very important. A simple layout helps keep the RSS readers and saves their time and effort. For a novice, learning the web design basics is not any tough with the help of online tutorials and well-read web design books.

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  1. Blog Project Three: Final List wrote:

    [...] Three Steps to Keeping your RSS Feed Readers by Matthew [...]

    July 9th, 2007 at 7:36 am
  2. Blog Project Three List | Romantic Ideas: Romance Tracker wrote:

    [...] Three Steps to Keeping your RSS Feed Readers by Matthew [...]

    July 9th, 2007 at 8:33 am
  3. Dailyblogtips contest entries » Hello Ashok! wrote:

    [...] Thre e Steps to Keeping your RSS Feed Readers by Matthew [...]

    July 9th, 2007 at 10:25 am
  4. Blog Project Three: The Results | Kyle's Cove dot Com wrote:

    [...] Three Steps to Keeping your RSS Feed Readers by Matthew [...]

    July 9th, 2007 at 10:42 am
  5. Blog Project Three Final List! | My Brain Dumper! wrote:

    [...] Three Steps to Keeping your RSS Feed Readers by Matthew [...]

    July 9th, 2007 at 10:43 am
  6. Johan; thinking out loud. wrote:

    [...] Three Steps to Keeping your RSS Feed Readers by Matthew [...]

    July 9th, 2007 at 12:07 pm
  7. Blog Project Three: 114 Blogs Participated wrote:

    [...] Three Steps to Keeping your RSS Feed Readers by Matthew [...]

    July 9th, 2007 at 2:09 pm
  8. DailyBlogTips Blog Writing Project Three Entries | Web Business Blog wrote:

    [...] Three Steps to Keeping your RSS Feed Readers by Matthew [...]

    July 9th, 2007 at 6:46 pm
  9. This and that » The Blog of Three wrote:

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    July 10th, 2007 at 8:33 pm
  10. Top Results from the 3 Blog Project wrote:

    [...] Three Steps to Keeping your RSS Feed Readers by Matthew [...]

    July 11th, 2007 at 5:44 pm
  11. Madhur Kapoor’s Blog » DailyBlogTips Blog Project Three wrote:

    [...] Three Steps to Keeping your RSS Feed Readers by Matthew [...]

    July 12th, 2007 at 2:27 am
  12. Madhur Kapoor’s Blog » Blog Project 3 : My Top 10 wrote:

    [...] Three Steps to Keeping your RSS Feed Readers by Matthew [...]

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  13. Friday's Links - Volume VI :: Jatecblog wrote:

    [...] Three Steps to Keeping your RSS Feed Readers – Blog About Your Blog [...]

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  14. Blog 3 Project » What Would Dad Say wrote:

    [...] Three Steps to Keeping your RSS Feed Readers by Matthew [...]

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    [...] Three Steps to Keeping your RSS Feed Readers by Matthew [...]

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  1. David Culpepper said:

    Very good tips. I definitely agree with offering an incentive… our Weekend Links have been very popular.

    July 8th, 2007 at 11:01 pm
  2. Tejvan Net Writing said:

    I’ll come back on Friday to leave a comment! thanks

    July 9th, 2007 at 12:30 pm
  3. George said:

    This was an excellent entry in Daniel’s project.

    I really like the incentive tip (obviously you know about at least one incentive I give)…

    July 9th, 2007 at 12:49 pm
  4. Sheila said:

    Interesting tips. I’m drawing a blank on how I might use an incentive. I really don’t know how many of my RSS readers are bloggers, so I’m not sure offering a link is valuable incentive that my readers would appreciate. I’d be grateful for any ideas you might have regarding incentives I could offer. Thanks!

    July 10th, 2007 at 6:01 pm
  5. Matt said:

    Incentive can really be anything. It often depends on your niche, but I can list a few examples.

    Subscribers get something special. A special offer, a chance to win cash, even a special prize.

    Blog-Contests.com for example are offering a chance to win 50$ exclusive to their RSS Feed readers. If you’re wondering how, head on over there and subscribe to their feed you’ll see what I mean.

    I recently gave away a mini fridge to one of our rss feed readers. The prize I received as a gift, the only thing that cost me was the 20$ shipping.

    Other incentive can be per reader basis. Ask your readers what you can do for them, whether its a project they are running or something else. Many people do fundraisers, you could always kick some cash to them.

    Your incentive doesn’t have to be big, but it gets people involved. A free tshirt could do the trick.

    I hope this has sparked some ideas for you.

    *if you are looking for a sponsor, we might be interested*

    July 10th, 2007 at 6:47 pm
  6. Sheila said:

    Matt – Many thanks for your reply and ideas! I’m definitely going to give it some thought!

    July 10th, 2007 at 6:59 pm
  7. Sheila said:

    Oh, and you just got a new RSS reader. :-)

    July 10th, 2007 at 7:15 pm
  8. eshop600 said:

    Nice post short and sweet, now just need to setup the blogg

    August 4th, 2007 at 10:37 am

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