Dec 4 2007

Entrecard: Blogging’s Newest Fad

Entrecard is the latest blogging and traffic tool to go viral. Everyone from John Chow to John Cow is using it. I don’t know how I missed out on this interesting new blogging toy to play with. Blog about your Blog is late to the party, but we are jumping in both feet first.

What is Entrecard?

Entrecard offers a basic point system where you can buy and sell 125×125 banner cards on other blogs. These cards can be placed anywhere on your blog. The idea is to exchange traffic. With button banner advertising being so common now, it’s really an excellent idea.

The idea gets a little ‘complex’ but if you break it down, it’s pretty easy.

Dropping Your Card

When you drop your card (the 125×125 banner) on someone else’s blog you get one point and so do they. What you are doing is basically saying that you viewed their entrecard widget. By calling attention to their widget, they can sell their actual advertising for more.


To determine how many credits you can sell your space for, it is the number of credits to twice the number of cards dropped on that widget each day. To place an ad on our spot, it currently costs 16 credits. Therefore 8 members have dropped their card.

Each ad runs for 24 hours. We are currently displaying A Frog To Kiss. In another 4 hours or so, we will be displaying our next ad, which happens to be Internet Dreams.

The Most Popular

Of course the most expensive entrecard belongs to none other than John Chow. It currently costs 122 credits per day and I’m sure that number will go up. I expect BAYB to be rivaling some of the other popular entrecards in the days to come.

Be Careful It’s Addicting

Each day you can visit other blogs and “drop your card”. This gives you 1 point. With each point you get, you then can advertise your card on other blogs. Do this everyday and you can be set to advertise on popular blogs. The more popular, the more traffic. We all know, traffic can be addicting!

How Does It Perform?

The most important thing is the traffic. As I mentioned I have only been on it for a day now. What is good about it is that they give you stats on how much traffic you’ve received. What’s bad is, I don’t know where it came from. I would definitely be more interested in finding out which blogs are sending me the traffic. Therefore I could obviously advertise on them again.
entrecard.JPGSo far we’ve received 34 clicks from and 17 clicks from the ads we’ve purchased. Another problem is the quality of traffic. Yes, they are visiting our blog, but they are also just looking for the entrecard widget.

Have you registered to entrecard? If you have make sure to drop your card on ours!

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8 Comments on this post


  1. Weekend Links 12/21 | PureBlogging wrote:

    [...] Blogging Tools gives the scoop on Entrecard: blogging’s newest fad. [...]

    December 21st, 2007 at 9:02 am
  1. Rhys said:

    Your ads are already sold out! :(

    It’s performed really well, got in early on Shoe, Cow, Chow and Blogstorm, and so far recieved over 100 hits!

    Some of the other blogs perform well too.

    December 5th, 2007 at 12:28 am
  2. Advice Network Writing Contest said:

    Looks like an interesting idea – just not sure whether it works or not. Like Rhys said…he/she got in on Show, Cown, Chow, and Blogstorm but only got 100 hits?

    A whole day on four mega-blogs for only 100 hits? Ouch.

    I think they need to minimize their logo and maximize the advertisement.

    December 5th, 2007 at 10:09 am
  3. Matthew Henrickson said:

    Sorry Rhys, Ill let you know when we have an opening.

    Advice- You have to remember these widgets arent the premium ad space on those blogs. You also have to remember it’s free advertising, so 100 hits for nothing is great.

    December 5th, 2007 at 11:38 am
  4. Sly from said:

    I haven’t really tried this out yet because of the simple fact that it is an traffic/link/banner exchange program. But after reading your post, you have convinced me that there are more important reasons to test this out. Hopefully I’ll earn enough credits to get to the top blogs. :)

    December 7th, 2007 at 5:08 pm
  5. Roadmap to Riches said:

    Hey great info. Thanks for this!

    December 12th, 2007 at 5:27 pm
  6. Sam Freedoms Internet Marketing Controversy Blog said:

    Hi, wish I saw this earlier. I wrote something that will help newbies grasp the concept quickly and save them from wasted moves.

    It’s right 10 Ways to Squeeze the Most Out of Entrecard for Your Greater Advantage


    December 14th, 2007 at 4:51 pm
  7. Qtpies7~ said:

    I’ve been wondering what an entre card is! I don’t have anything to sell, really, so I don’t know that I want to go into this or not. I want better pr ratings and more real readers. I wonder if that will help at all.

    December 30th, 2007 at 12:43 pm


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