Could Mixx Be the Next Digg?
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Mixx is another user-driven social networking site, one of the many that are mushrooming lately. However Mixx is certainly not your average hastily-assembled Pligg clone sites. Barely less than 6 months’ old, Mixx has achieved a pagerank 6 and Alexa rank of about 5000. This in itself is incredible, but there is more. Let’s see why Mixx is a little special.
Mixxin’ It Up
Mixx is touted as a serious challenger to the long established No. 1 social networking site Digg. With new features being introduced almost every week and a more friendly and positive crowd on Mixx, there are many former Digg users who have taken refuge in Mixx and are staying put. There has been numerous rumors around that there are
burying troops and negative users on Digg. Negative comments, plus failure of good submissions to become popular and preference over more popular sites are also noticeable on Digg. There is none of those in Mixx. If you were to submit something decent there, you will probably be surprised to find how popular it become.
Another reason why Mixx is popular among former Digg users: it does not restrict Digg bashing and there is special group and people who like to take a swipe at Digg every now and then.
One of the most noticeable features of Mixx, which is lacking on other social networking sites is its group feature. Members are allowed to create any groups that they wish and you may name the groups you create any way you want (be sensible though, don’t put an offensive name). Submissions can be shared across the whole of Mixx or just in your personal groups of yours. These created groups can be private or public and you can keep them completely secret too as long as you keep the members of the groups quiet. Oh yes, this also means that you fantasy football addicts can actually form a private group of yours and share relevant stories only in that group.
Mixx Vs Digg?
Comparing Mixx to Digg is almost inevitable. On the front page of both, popular stories from different categories are listed. Undeniably, there are more things on Digg’s front page but there is an advertisement there too. In comparison, Mixx’s front page is less cluttered and free of whatsoever forms of advertisement, those 2 factors are essential in attracting new social network users and converting existing ones. New social network users will prefer simplicity to functions and fame any time of the day, period!
Mixx maintains a unique karma reputation system, there’s not a famous service that uses a similar system to that of Mixx. In Mixx, submission is the order of the day, where members with most submissions (on Mixx as a whole, and also in any groups) are identified and given honor badges (there are also badges for group thought leader, most opinionated, hyperactive, etc.).
In the Mixx Lounge, you can easily see the authority or leader of Mixx, the top 10 users are usually active and you can even make friends with them. Anywhere else can this happen? The karma system will award points for submissions and comments made but it should be modified to also award points for good submissions or submissions made popular.
There are enough reasons as to why Mixx is special. However for Mixx to be truly considered a contender of Digg, a few improvements are needed. Firstly, it needs to attract more users, organize contests or lucky draws, and expand its influence. Technology wise and ease of use can be further improved by introducing Mixx toolbar, something like StumbleUpon’s and perhaps an automated Mixx vote count button.
You should be checking out Mixx by now. There is an unofficial Mixx forum . There you will see that the members are really passionate about Mixx, they even live, eat and celebrate Mixx!