Apr 23 2008

Getting More Subscribers with Free Promotions

Contests have become a bigger tool for getting more subscribers than I had imagined. Now everyone is throwing huge contests. Giving away $10,000 in prizes is definitely hard to match. I haven’t even tried.

We hosted our first contest nearly a year ago. Yet our last contest was more than 4 months ago. I’d really like to run something for May, it will be a big month for me. With the competition it’s definitely harder than it was to get good participation on contests. However using the Top 20 Contest Blogs you can’t go wrong.

My Latest Promotion Results

I’ve stressed offering incentive to your readers to keep them coming back. Give them a reason to read and subscribe to your blog, beyond the content. Over a month ago, I did just that for my free sample blog. I introduced freebie friday to my readers where I would giveaway my own free samples to email subscribers.

With a little promotion the idea really helped my blog. I announced the promotion March 5th.

  • March 5th there were 39 subscribers
  • March 8th it was up to 61
  • March 24th 83
  • Today it stands at 94

That may not be as impressive as some of these bloggers throwing around money and basically buying subscribers. My method has been a bit different, the cost to date out of my pocket has been $0.

The things I am giving away, I received for free. These include keychains, samples, etc, basically whatever I am blogging about anyway. The items haven’t been too big so they have gone in a regular envelope with stamps that I “found”.

It seems however that the promotion has hit the ceiling. It isn’t yielding the results it once did.

Now I can either end the promotion or continue hoping for better results.

What type of FREE promotions have you been able to run on your website or blog?

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4 Comments on this post

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  1. Top of the Blogs about Blogging 17-2008 wrote:

    [...] From BlogAboutYourBlog, getting more subscribers with free promotions. [...]

    April 26th, 2008 at 12:42 am
  1. ana maning apa ora said:

    any new contest on ur blog?

    April 23rd, 2008 at 10:47 pm
  2. Kelly @ Pass the Torch said:

    I’m offering three giveaways right now. One is my own product, and two are offered by merchandisers. I also give away books regularly. I arrange with publishers and merchandisers – I offer a link and review and they ship out the product or gift certificate to the winning reader.

    April 24th, 2008 at 9:21 am
  3. deloresdefacto said:

    It’s funny that you would five out little trinkets as “prizes” for subscribing. It reminds me of the little teenies I would give out to the kids in my class if they did what they were told. It’s a very nice motivational tool. :-)

    April 26th, 2008 at 1:18 pm

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