Using tagging to wage war on Google

If you are smart about how you use tagging (now natively supported in WordPress 2.3!), you can land on the first few pages of Google results. I have done this a couple of times when I covered a story about Kyla Ebbert and another about Melinda England.

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Whenever you post a story, you should always tag your posts with the a couple key things. All People, Places, Companies, should be tagged. PPC, easy enough to remember right? If you tag more than a key amount of PPC items, you run the risk of Google thinking you are trying to tag your entire article. DO NOT DO THIS. This is why Google has a spider, which you can tell to visit your site daily via the robots.txt file if you want to.

Also, use search friendly urls. This helps you get Google to recognize what in the world you are talking about. Google can’t see what http://asfjnkfas.com/?p=283 is from the url but it can see http:/sasfhadfs.com?p=customurlthatcanbesetupinwordpressadminpanelbutdonotmakeittoolong.

This is where upgrading to WordPress 2.3 will really put you ahead of the competition, so if you have not upgrade, upgrade today! If you follow all these steps, you might not have as successful traffic as getting 759 Google hits for one article, but you definitely will have SOME increase in your traffic. You’d be amazed what a little tagging can do!

Ryan

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